Measuring the Profitability of your Loyalty Program
Harvard Business Review published a great article on measuring the effectiveness (and ensuring the profitability) of your loyalty program.
Harvard Business Review published a great article on measuring the effectiveness (and ensuring the profitability) of your loyalty program.
Momentive and CNC recently found that almost half of consumers are very concerned about rising gas and food prices, and it is beginning to impact discretionary spending on dining out and vacations.
Janet Jaiswal provides a well-thought-out, well-researched article about the direct impact of innovation, technology, and the customer experience on hotel loyalty.